Sunday, May 27, 2018

ELD Search Results [Video] [case study] Electronic Logging Device

ELD – Search Results

What content do you start with?
Consider User Intent or The Purpose for the search

Google doesn’t want to send traffic to your site
Google wants to give the user what they are looking for, so they come back to Google in the future

These examples then a deeper look with a case study

  • What time is it
  • how to bake chicken thighs
  • children’s swing sets
  • hammock vs tent
  • how to tie shoes

Deeper look at ELD
Electronic Logging Device

 

The post ELD Search Results [Video] [case study] Electronic Logging Device appeared first on Local SEO Services - Drop The Strap.



source https://www.dropthestrap.com/case-study/eld-search-results/

Wednesday, May 23, 2018

Special hours in Google My Business How to update

Special hours in Google My Business How to update

The Special Hours section of Google My Business is critical. If you don’t confirm your holiday hours GMB will have doubt and therefore not show you in the search results.

Make sure you update or at least confirm your business hours in Google My Business once a month.

Learn more at DropTheStrapMarketing.com

The post Special hours in Google My Business How to update appeared first on Local SEO Services - Drop The Strap.



source https://www.dropthestrap.com/google-my-business/special-hours/

Tuesday, May 15, 2018

HVAC Millington TN [Video] Marketing Case Study

HVAC Millington TN Marketing Case Study

Today we search Google for HVAC Millington TN to see who is showing up in the Google 3 pack and Google Maps results.

hvac millington tn 20118.05.15

hvac millington tn 20118.05.15

We find 2 companies have given their GMB account some love and 3 companies that need to devote some resources towards improving their appeal.

When looking at your business in search results, there is 1 customer that is the absolute MOST IMPORTANT over all others. This “customer” is Google.

Google at a minimum must understand:

    • The Name of your business
    • The location of your business
    • The Service Area of your business
    • The Services you provide
    • How customers can contact you

All this and more is contained in your Google My Business account.

The below video walks you through what a digital marketer sees when searching “hvac millington tn”

Keep the above bullet points in mind when searching for your own business by name and by what you provide.

Need help with your online marketing?

Contact Scott w Drop The Strap TODAY

Find out the next in person event by droping your email here Local Search Bootcamp for Business Owners

The post HVAC Millington TN [Video] Marketing Case Study appeared first on Local SEO Services - Drop The Strap.



source https://www.dropthestrap.com/hvac-millington-tn/

Sunday, May 13, 2018

Website Audit delivered by [video] looks like | Done by DropTheStrap

The DropTheStrap 16 point Initial Website Audit

We take a look at what you have and how to get to your goal.

When a client orders a website audit of their site:
I deliver a video walk through of my findings.

I find video is the best delivery channel for:

  • explaining what I’m seeing
  • identifying the low hanging fruit
  • walking through all the technical stuff
  • pointing out where I can help and what areas I’m interested in working on
  • also, carving out the time for two busy people to share a screen can be challenging

Website Audit Tools Used:

  • Google Drive
  • Google Sheets
  • YouTube
  • Browseo.net
  • Cora
  • aHrefs
  • Google Search Console(maybe)
  • Google Analytics(maybe)

Areas Covered:

Website Audit by DropTheStrap

Website Audit by DropTheStrap

Section

  1. one version of site
  2. Crawl
  3. indexation
  4. Brand Search… In most cases Google My Business is a big part 🙂
  5. Basic On page SEO
  6. Internal Pages
    1. HTML Tags
    2. Social Tags
    3. Content Quality
    4. Outgoing links
  7. Content
  8. Load Speed
  9. Structured Data
  10. Traffic
  11. Organic Rankings trend
  12. Positions 5-10 for 1k+ volume
  13. Backlinks
  14. Broken Links
  15. Content Gaps
  16. Content prune

Book your Website Audit today by filling out the Contact Us Form on https://www.dropthestrap.com/contact-us/

When placing your order, don’t just mention your website. Please explain what your overall goal is. Most clients are quick to say they “need more traffic to the site”, but after a brief conversation, they really need more conversions. What  is your most important goal? Is it capturing an email? Is it to watch a video?

Please let me know if you have any questions about the Website Audit Service provided by Local SEO Drop The Strap.
You can leave your question in the comments section this blog post, in the YouTube Video comments section, via the form on the webiste, Facebook, Twitter, any channel that words best for you!

DropTheStrap.com
Rank in Local Search – for Brick and Mortar Business

Join our FB Community
https://www.facebook.com/groups/443410346115254/

Learn something from this channel… Leave a Google Review
https://www.dropthestrap.com/review/

The post Website Audit delivered by [video] looks like | Done by DropTheStrap appeared first on Local SEO Services - Drop The Strap.



source https://www.dropthestrap.com/website-audit/